Saturday, 2 March 2013

Digital Outdoor Advertising Display - In Trend!

An Advertising display through OOH media which is also known as OOH Display is visible everywhere around any city in India. A billboard advertising display, airport advertising display, mall ad display, metro ad display etc. are categorized under outdoor advertising displays. A billboard advertising display is seen at the highway, at the traffic point, at a shopping mall or at any location where the OOH Display fits. Billboard advertising display is one of the conventional modes of brand promotion through OOH media. Ensured to provide a larger than life impact on customers’ mind a billboard advertising display is the most adopted means of outdoor advertising. An airport advertising display could also be a billboard ad. In fact, it can be summed up that billboard ads are anywhere or everywhere. 

Over the last few years, Outdoor Advertising displays have gone through a technological makeover. Today, most of the OOH displays are digitalized. Providing a richer impression about the brand on customers’ mind, a modern OOH display is a preferred choice of communication for various brand owners. Digital media has almost replaced conventional OOH tools especially in the metropolitan cities in India. Delhi is one of the hubs where digital outdoor advertising campaigns are much in trend. There are many key players in OOH domain among which TDI International India P Limited is also one. 

TDI is one of India’s leading Airport advertising and OOH media service providers. With its presence at the airports, luxury shopping malls, metros and various outdoor location all across the country, TDI provides all-encompassing promotion solutions through various outdoor means of advertising. Established in 1986, TDI is also India’s largest Airport advertising Media Operators. TDI stands apart from other OOH Advertising agencies in its innovative approach and techniques of promotion. Well equipped to provide a complete range of OOH media services that include planning, buying, execution, scientific monitoring etc. TDI is one such agency that provides ‘exclusive’ branding solutions for its various clients. 

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